{"title":"Beauty of Joseon","description":"","products":[{"product_id":"beauty-of-joseon-glow-serum-propolis-and-niacinamide-for-radiant-skin-uneven-tone-for-all-skin-type","title":"Beauty of Joseon Glow Serum Propolis and Niacinamide for Radiant Skin Uneven Tone for All Skin Type","description":"\u003cp\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-complete=\"true\" data-processed=\"true\"\u003eThe\u003cspan\u003e Beauty of Joseon Glow Serum\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-complete=\"true\" data-processed=\"true\"\u003e\u003cspan\u003e \u003c\/span\u003eis a honey-like treatment specifically designed to address enlarged pores, skin inflammation, and a lackluster complexion\u003c\/span\u003e\u003cspan\u003e. Formulated with 60% propolis extract and 2% niacinamide, it works to effectively regulate sebum production while ensuring the skin remains deeply hydrated. This potent blend provides natural anti-inflammatory and antiseptic benefits, making it an excellent choice for acne-prone or sensitive skin types seeking a healthier, balanced appearance. The serum is further enriched with 0.5% BHA (betaine salicylate), which gently exfoliates to clear impurities from within the pores and smooth overall skin texture. Its unique, non-sticky consistency absorbs quickly, leaving behind a breathable, radiant \"glass skin\" finish without any heavy residue. Free from artificial fragrances and essential oils, this hypoallergenic daily serum helps strengthen the moisture barrier to unveil a luminous and rejuvenated complexion.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv data-animation-atomic=\"\" class=\"Mat90e\" data-wiz-uids=\"tReFZc_1z\" data-complete=\"true\" data-sae=\"\"\u003e\u003c\/div\u003e","brand":"CHOICEON","offers":[{"title":"Default Title","offer_id":49879240507638,"sku":null,"price":55.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0785\/6567\/1158\/files\/BJ1.png?v=1768941186"},{"product_id":"beauty-of-joseon-matte-sun-stick-mugwort-camelia-for-face-korean-sunscreen-moisturizing-with-spf-50-pa","title":"Beauty of Joseon Matte Sun Stick Mugwort Camelia for face Korean Sunscreen moisturizing with SPF 50 PA++++","description":"\u003cp\u003eThe\u003cspan\u003e Beauty of Joseon Matte Sun Stick Mugwort Camelia \u003c\/span\u003e\u003cspan\u003eis a convenient, on-the-go chemical sunscreen that provides powerful, broad-spectrum UV protection with SPF 50+ and PA++++. This innovative stick formula is designed to leave a smooth, matte finish without any oily or sticky residue, making it an ideal solution for those with oily or combination skin. It uses sebum-control silica powder to regulate excess oil, which enhances adherence and keeps the skin shine-free throughout the day, even when reapplied over makeup. The formula is infused with traditional Korean herbal ingredients like mugwort extract, known for its soothing and cooling properties, and camellia oil, which provides nourishing antioxidants and hydration. This fragrance-free and non-comedogenic sun stick can be applied hygienically without using your hands, offering a weightless and invisible layer of protection that works for all skin tones. Reapply it every 2-3 hours as the final step of your skincare routine for continuous defense against sun damage.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv data-animation-atomic=\"\" class=\"Mat90e\" data-wiz-uids=\"bhK3Je_20\" data-complete=\"true\" data-sae=\"\"\u003e\u003c\/div\u003e","brand":"CHOICEON","offers":[{"title":"Default Title","offer_id":49879241523446,"sku":null,"price":50.0,"currency_code":"AED","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0785\/6567\/1158\/files\/BJ3.png?v=1768941389"},{"product_id":"beauty-of-joseon-green-plum-refreshing-gel-cleanser-deep-pore-cleansing-acne-face-wash-blackhead-remover-for-all-skin-types","title":"Beauty of Joseon Green Plum Refreshing Gel Cleanser Deep Pore Cleansing Acne Face Wash Blackhead Remover for All Skin Types 100ml","description":"\u003cp\u003eThe\u003cspan\u003e Beauty of Joseon Green Plum Refreshing Gel Cleanser\u003c\/span\u003e\u003cspan\u003e is a pH-balanced, mildly acidic daily face wash that effectively purifies skin without compromising its natural moisture barrier. Formulated with 24% plum water and 3% mung bean extract, this gentle gel-to-foam cleanser deeply cleanses pores and removes dead skin cells and excess sebum. The natural AHA ingredients help to gently exfoliate, promoting a smoother and brighter complexion while keeping the skin hydrated. Inspired by traditional Korean \u003c\/span\u003e\u003cem class=\"eujQNb\" data-complete=\"true\" data-processed=\"true\"\u003ehanbang\u003c\/em\u003e\u003cspan\u003e medicine, the formula is packed with botanical extracts like green tea and lotus flower to soothe and revitalize the skin. It is a fragrance-free, hypoallergenic option, suitable for all skin types, including sensitive and acne-prone skin. It leaves the face feeling clean, refreshed, and soft, never with a tight or dry sensation.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv data-animation-atomic=\"\" class=\"Mat90e\" data-wiz-uids=\"z2flt_2c\" data-complete=\"true\" data-sae=\"\"\u003e\u003c\/div\u003e","brand":"CHOICEON","offers":[{"title":"Default Title","offer_id":49879244177654,"sku":null,"price":55.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0785\/6567\/1158\/files\/BJ5.png?v=1768941658"},{"product_id":"beauty-of-joseon-korean-eye-serum-ginseng-retinal-30ml","title":"Beauty of Joseon Korean Eye Serum: Ginseng + Retinal 30ml","description":"\u003cp\u003eThe\u003cspan\u003e Beauty of Joseon Korean Eye Serum: Ginseng + Retinal \u003c\/span\u003e\u003cspan\u003eis a powerful yet gentle anti-aging solution designed to target fine lines, wrinkles, and dark circles. This unique formula combines traditional Korean herbal medicine (\u003c\/span\u003e\u003cem class=\"eujQNb\" data-complete=\"true\" data-processed=\"true\"\u003ehanbang\u003c\/em\u003e\u003cspan\u003e) with modern dermatological ingredients, featuring 10% ginseng root extract and 2% retinal liposome. Ginseng helps to deeply hydrate the skin and improve elasticity by boosting moisture retention, while retinal, a potent vitamin A derivative, works to accelerate skin renewal and support collagen production for a firmer, more youthful appearance. The serum has a silky smooth, non-sticky texture that absorbs quickly into the delicate eye area, making it suitable for all skin types, including sensitive skin. It is also enriched with niacinamide, ceramides, and cholesterol to brighten the complexion and strengthen the skin's natural barrier. This fragrance-free, cruelty-free, and vegan serum can be used on the entire face as a spot treatment, and should be part of an evening skincare routine, followed by sunscreen if used during the day.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv data-animation-atomic=\"\" class=\"Mat90e\" data-wiz-uids=\"tPY8Fb_2i\" data-complete=\"true\" data-sae=\"\"\u003e\u003c\/div\u003e","brand":"CHOICEON","offers":[{"title":"Default Title","offer_id":49879247094006,"sku":null,"price":60.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0785\/6567\/1158\/files\/BJ6.png?v=1768941971"},{"product_id":"beauty-of-joseon-dynasty-cream-korean-face-moisturizer-rice-ginseng-for-dry-acne-sensitive-skin","title":"Beauty of Joseon Dynasty Cream Korean Face Moisturizer Rice Ginseng for Dry Acne Sensitive Skin","description":"\u003cp\u003e\u003cspan\u003eThe Beauty of Joseon Dynasty Cream is a luxurious, all-in-one moisturizer designed to provide deep nourishment and a firm, dewy finish. Inspired by traditional Korean beauty secrets, it features a potent blend of 29% rice bran water and 5% ginseng root water to revitalize tired skin. The inclusion of 2% niacinamide and 2% squalane ensures a perfect balance of oil and moisture while helping to strengthen the skin's natural protective barrier. Its unique, slightly tacky texture melts into the skin, making it an excellent base for makeup or a rich overnight treatment for dry and sensitive types. This cream effectively targets fine lines and uneven tone, promoting a plumper and more youthful-looking complexion with consistent use. Formulated without artificial fragrances or essential oils, it remains a gentle yet powerful staple for achieving the classic \"honey skin\" glow.\u003c\/span\u003e\u003c\/p\u003e","brand":"CHOICEON","offers":[{"title":"Default Title","offer_id":49879248109814,"sku":null,"price":65.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0785\/6567\/1158\/files\/BJ8.png?v=1768942315"},{"product_id":"beauty-of-joseon-green-plum-refreshing-toner-aha-bha-150ml","title":"BEAUTY OF JOSEON Green Plum Refreshing Toner : AHA + BHA 150ml","description":"\u003cp\u003eThe\u003cspan\u003e BEAUTY OF JOSEON Green Plum Refreshing Toner : AHA + BHA 150ml \u003c\/span\u003e\u003cspan\u003eis a mild, daily exfoliating toner that helps remove residual waste, dead skin cells, and excess sebum, promoting a brighter and smoother complexion. Formulated with 25% green plum water and 2% mung bean extract, it soothes the skin while enhancing moisture retention. The gentle blend of 2% glycolic acid (AHA) and 0.5% salicylic acid (BHA) provides effective pore cleansing without causing irritation, making it suitable for all skin types, including sensitive skin. This lightweight, watery formula also helps to improve the absorption of subsequent skincare products, maximizing the benefits of your entire routine. Inspired by traditional Korean herbal medicine, it works to even skin tone and reduce the appearance of enlarged pores, restoring your skin's natural, healthy glow. For best results, it can be used morning and evening after cleansing, followed by a moisturizer and sunscreen in the daytime.\u003c\/span\u003e\u003c\/p\u003e","brand":"CHOICEON","offers":[{"title":"Default Title","offer_id":49879378755830,"sku":null,"price":70.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0785\/6567\/1158\/files\/BJ11.png?v=1768944825"},{"product_id":"beauty-of-joseon-red-bean-water-gel-hydrating-peptide-hydro-boost-moisturizer-for-acne-prone-dry-skin","title":"Beauty of Joseon Red Bean Water Gel Hydrating Peptide Hydro Boost Moisturizer for Acne Prone Dry Skin 100ml","description":"\u003cp\u003eThe\u003cspan\u003e \u003c\/span\u003e\u003cstrong class=\"Yjhzub\" data-complete=\"true\" data-processed=\"true\"\u003eBeauty of Joseon Red Bean Water Gel\u003c\/strong\u003e\u003cspan\u003e is a lightweight, non-sticky gel moisturizer specifically designed for oily and combination skin to balance oil production and provide deep hydration. Its unique formula is rich in red bean extract, a traditional Korean herbal ingredient known to help absorb excess sebum and minimize the appearance of pores. The inclusion of three types of peptides supports skin elasticity and firmness, while ensuring a refreshing and cooling sensation upon application. This oil-free, water-based gel effectively delivers moisture without contributing to acne or leaving a heavy residue, making it ideal for those with acne-prone or sensitive skin types. It promotes a clearer, healthier complexion by maintaining optimal hydration levels and preventing the tightness often associated with oil control products. This cruelty-free and vegan moisturizer leaves skin feeling soft, soothed, and perfectly balanced throughout the day.\u003c\/span\u003e\u003c\/p\u003e","brand":"CHOICEON","offers":[{"title":"Default Title","offer_id":49879378952438,"sku":null,"price":65.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0785\/6567\/1158\/files\/BJ12.png?v=1768944993"},{"product_id":"beauty-of-joseon-light-on-serum-vitamin-c-centella-dark-spot-fine-lines-pigmentation-correcting-serum","title":"Beauty of Joseon Light On Serum Vitamin C Centella Dark Spot Fine Lines Pigmentation Correcting Serum 30ml","description":"\u003cdiv class=\"Y3BBE\" data-sfc-cp=\"\" data-hveid=\"CAEIARAA\" data-complete=\"true\" data-processed=\"true\"\u003eThe Beauty of Joseon Light On Serum: Vitamin C + Centella is a daily brightening serum designed to correct dark spots and uneven pigmentation while soothing sensitive skin. This formula uses a highly stable and less irritating 10% concentration of the vitamin C derivative 3-O-Ethyl Ascorbic Acid, which effectively brightens without the dryness or stickiness of some other vitamin C products. To balance the brightening power, the serum is infused with 68% Centella Asiatica extract, known for its potent anti-inflammatory properties that calm irritation and strengthen the skin barrier. It features a lightweight, refreshing texture that absorbs quickly and works well under makeup and sunscreen, making it suitable for all skin types. Housed in a protective airless pump container, the serum maintains the stability and efficacy of its active ingredients for long-lasting results. This fragrance-free and vegan formula is an ideal choice for those looking to improve skin radiance and texture while keeping their complexion calm and hydrated.\u003cspan class=\"txxDge notranslate\" data-wiz-uids=\"oV0zJc_c\" data-complete=\"true\" data-processed=\"true\"\u003e\u003cspan class=\"vKEkVd\" data-animation-atomic=\"\" data-wiz-attrbind=\"class=oV0zJc_b\/TKHnVd\" data-sae=\"\"\u003e\u003cbutton data-amic=\"true\" data-icl-uuid=\"c7136b72-21c3-4c3b-a625-ba906e68481e\" aria-label=\"View related links\" class=\"rBl3me\" data-wiz-attrbind=\"disabled=oV0zJc_b\/C5gNJc;aria-label=oV0zJc_b\/bOjMyf;class=oV0zJc_b\/UpSNec\" data-ved=\"2ahUKEwi5zJaGipuSAxUvNPsDHaCpEU4Qye0OegYIAQgBEAE\" tabindex=\"0\"\u003e\u003cspan class=\"wiMplc ofC0Ud\"\u003e\u003csvg fill=\"currentColor\" width=\"12px\" height=\"12px\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 24 24\"\u003e\u003cpath d=\"M3.9 12c0-1.71 1.39-3.1 3.1-3.1h4V7H7c-2.76 0-5 2.24-5 5s2.24 5 5 5h4v-1.9H7c-1.71 0-3.1-1.39-3.1-3.1zM8 13h8v-2H8v2zm9-6h-4v1.9h4c1.71 0 3.1 1.39 3.1 3.1s-1.39 3.1-3.1 3.1h-4V17h4c2.76 0 5-2.24 5-5s-2.24-5-5-5z\"\u003e\u003c\/path\u003e\u003c\/svg\u003e\u003c\/span\u003e\u003c\/button\u003e\u003c\/span\u003e\u003c\/span\u003e\n\u003c\/div\u003e","brand":"CHOICEON","offers":[{"title":"Default Title","offer_id":49879379804406,"sku":null,"price":65.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0785\/6567\/1158\/files\/BJ13.png?v=1768945205"},{"product_id":"beauty-of-joseon-relief-sun-rice-probiotics-spf-50-pa-korean-sunscreen","title":"Beauty of Joseon Relief Sun Rice Probiotics SPF 50+ PA++++ Korean Sunscreen 50ml","description":"\u003cp\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-processed=\"true\" data-complete=\"true\"\u003eThe\u003cspan\u003e Beauty of Joseon Relief Sun Rice Probiotics\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-processed=\"true\" data-complete=\"true\"\u003e\u003cspan\u003e \u003c\/span\u003eis a viral, lightweight chemical sunscreen that offers powerful broad-spectrum SPF 50+ PA++++ UV protection\u003c\/span\u003e\u003cspan\u003e. The formula, which absorbs quickly into the skin without leaving a white cast or greasy residue, has a texture similar to a light moisturizing cream. It is enriched with a significant 30% rice extract and a blend of grain-fermented probiotics, which are rich in vitamins B, C, E, amino acids, and minerals to deeply hydrate, soothe, and nourish the skin. Reviewers praise its non-comedogenic and fragrance-free formulation, which makes it suitable for all skin types, including sensitive and acne-prone skin. It works perfectly as a daily moisturizer and a smooth, natural-glow base for makeup, enhancing adherence without pilling. This popular, reef-safe, and cruelty-free K-beauty essential has garnered a multitude of positive reviews for its comfortable feel and skin-enhancing benefits.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv data-animation-atomic=\"\" class=\"Mat90e\" data-wiz-uids=\"z6zM3b_e\" data-complete=\"true\" data-processed=\"true\" data-sae=\"\"\u003e\u003c\/div\u003e","brand":"CHOICEON","offers":[{"title":"Default Title","offer_id":49879381016822,"sku":null,"price":55.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0785\/6567\/1158\/files\/images.avif?v=1770100504"},{"product_id":"beauty-of-joseon-ginseng-cleansing-oil-waterproof-makeup-remover-for-sensitive","title":"Beauty of Joseon Ginseng Cleansing Oil Waterproof Makeup Remover for Sensitive 210ml","description":"\u003cp\u003e\u003cspan\u003eThe Beauty of Joseon Ginseng Cleansing Oil is a luxurious yet lightweight oil cleanser that effectively removes waterproof makeup, sunscreen, and daily impurities while nourishing the skin. It features a high concentration of 63% soybean oil, which is rich in oleic acid, linoleic acid, and vitamin E to gently dissolve dirt and sebum without irritation. The addition of 0.1% ginseng seed oil provides a subtle, calming scent and a touch of traditional Korean herbal medicine benefits to the cleansing experience. This non-greasy formula emulsifies quickly and rinses cleanly, leaving the skin feeling hydrated and refreshed, never stripped or tight. Designed to be hypoallergenic and non-comedogenic, it is suitable for all skin types, including sensitive and acne-prone skin, and is the perfect first step in a double-cleansing routine. By maintaining the skin's natural moisture balance, it ensures a clear and glowing complexion after every wash.\u003c\/span\u003e\u003c\/p\u003e","brand":"CHOICEON","offers":[{"title":"Default Title","offer_id":49879381999862,"sku":null,"price":65.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0785\/6567\/1158\/files\/BJ15.png?v=1768945547"}],"url":"https:\/\/choiceon.store\/collections\/beauty-of-joseon.oembed","provider":"Choiceon","version":"1.0","type":"link"}